Unlocking the Power of Metadata: SWIRL’s AI Profiler Turbocharges AI Search 

The modern enterprise is drowning in data. Every email, document, Slack message, database entry, and meeting transcript adds to the flood of new information. Yet, when it comes time to retrieve that information, we struggle to find what we’re looking for. Traditional web search assumes that data  is optimized to be found, but what if the data you need isn’t stored in a neatly labeled document? What if the answer lies in metadata—the descriptive information that tells us about the data, including when a file was created, who authored it, what project it belongs to, and how it connects to other pieces of information?¹ 

This is where SWIRL’s AI Profiler changes the game. 

Why Metadata Matters 

According to MIT Professor Sandy Pentland, metadata reveals patterns, connections, and influences that are otherwise invisible. Metadata is the key to understanding and organizing enterprise information. It acts as a roadmap, guiding search engines to relevant data. But despite its power, metadata remains an underutilized asset in most organizations. Traditional search engines struggle with metadata, leaving employees frustrated as they sift through endless documents looking for a single, elusive piece of information.  

The AI Profiler: An AI-Powered Search Revolution Through Metadata Enrichment

SWIRL’s AI Profiler transforms metadata from an afterthought into a strategic advantage. By analyzing and enriching metadata using AI, it enables search functionality far beyond simple keyword matching. Here’s how: 

• AI-Powered Metadata Extraction – SWIRL automatically scans and analyzes documents, emails, spreadsheets, and databases to extract useful metadata, even when it isn’t explicitly tagged. 

• Intelligent Search by Context – SWIRL allows users to search by document type, author, date range, project affiliation, and embedded metadata from images, PDFs, and videos. 

• Enhanced Data Discovery – SWIRL helps uncover connections that might otherwise remain hidden and answer questions about the composition and structure of data, improving knowledge retrieval. 
  

Real-World Impact 

Imagine an analyst at a financial firm trying to locate a critical report from last quarter. Instead of remembering the exact title, they can search based on metadata—who authored it, when it was created, or which client it was associated with. With traditional search, they might dig through hundreds of files. With SWIRL’s AI Profiler, they find it in seconds. 

A legal team preparing for a case can filter thousands of contract PDFs by metadata tags like jurisdiction, contract type, or last modified date—without manually opening each file. 

With AI Profiler, a leasing company can easily find out how many of their leases are for more than 10,000 square feet or how many leases in a given geographic area require snow removal—without have to open individual files to check and manually count up the total. 

Seamless Integration, Zero Data Movement 

Unlike other AI search solutions that require massive data consolidation, SWIRL leaves your data where it is. No bulk copying, no centralized data lake, no ETL processes. Instead, SWIRL integrates directly with existing databases, cloud storage, and internal systems, enriching and leveraging metadata without exposing sensitive information. 

Security and Compliance First 

Metadata is often as sensitive as the data itself. SWIRL ensures that metadata searches respect existing security protocols. Users see the metadata they’re authorized to access, ensuring compliance with internal policies and external regulations. 

A Smarter, Faster Way to Find Information 

For too long, search has failed to take full advantage of metadata. With SWIRL’s AI Profiler and metadata enrichment, enterprises get more than just easier access to their data—they gain a powerful ability to ask questions about the structure and composition of their data. Whether accelerating decision-making, improving compliance, or simply making day-to-day tasks easier, metadata-enhanced search is the future—and SWIRL is leading the way. 

The age of search frustration is over. It’s time to unlock the power of metadata and find the information you need when you need it. 

Tired of spending hours hunting for that elusive piece of information? Contact us today and see how SWIRL can revolutionize data access in your organization.